Job Description
Responsibilities
Knowledge of digital marketing tactics, including SEO, email marketing, and web analytics
Excellent writing skills, as well as the ability to communicate and collaborate effectively
Regularly produce various content types, including website, email, social media posts, marketing campaigns, videos, blogs, presentations, and white papers.
Build and manage an editorial calendar coordinate with the digital marketing team to ensure the deadlines are met.
Conduct thorough research on product-related topics, generating ideas for new content.
Create content for marketing campaigns to drive leads and subscribers
Actively manage and promote our blog, and pitch articles to relevant third-party platforms
Analyze content marketing metrics and make changes as needed
Collaborate with other departments to create innovative content ideas