The Client Sales Planner (CSP) is responsible for assisting the sellers (CSMs/CSEs) in
their sales efforts, by processing and maintaining the television commercial airtime
schedules
Role responsibilities
Job Description
Client Service Planning
o The Client Sales Planner (CSP) is responsible for assisting the sellers (CSMs/CSEs) in
their sales efforts, by processing and maintaining the television commercial airtime
schedules
o The Client Sales Planner assists with a wide range of sales-related functions including
direct contact with client stations and media buyers and/or media buyers at the
advertising agencies
o Responsibilities include, but are not limited to
Accurately input and transmit sales orders to client television stations
Process and maintain revisions to sales orders
Inform agency media buyers of program changes and outstanding pre-empts
Ensure all orders are confirmed in a timely manner and Darwin (Broadcast
Booking System) accurately reflects order status
Process weekly Pre-Log/Post-Log requests from agencies
Approve Agency Accepted manual Makegoods and transmit to the station
Transmit Rep Pending Makegoods to Agency
Pull posts and negotiate Under-Delivery (UD) weight
Collaborate with stations to build and negotiate Makegoods offers
Money tracking for Cash in Advance orders
Analyze TV ratings data (Nielsen and comScore)
Update Darwin to ensure programs are accurate
